Webby Award winning digital expert with 15+ years of experience.

I’ve been working with digital content since I first typed out a short story on an outdated Apple computer in elementary school. Since then I’ve worked for startups, major media companies like Yahoo and AOL, won a Webby, managed marketing and communications for NGOs, and worked with clients that span a diverse array of industries and services.

Most recently, I launched, operated and sold a newsletter business that reached over 200,000 subscribers.

Below you can find a few samples of my work. I’m always creating new stuff, so please reach out for more.

Work Samples

Classic Nerd

Classic. Nerd Logo

In the summer of 2024, I sold a digital newsletter that I launched and had operated since 2019. In 2023, I dove into the newsletter full-time. It reached over 200,000 subscribers and over 20,000 followers on social media. The product generated diversified revenue through advertising and partnerships. I’m proud of the brand and over 800 pieces of content I produced for Classic Nerd.

 

Thorn: Information Campaign

In response to the viral misinformation spreading across social media regarding child exploitation, I developed a campaign for Thorn to combat it. This required heavy research, careful documentation, and executive buy-in on a strategic creative camp…

In response to the viral misinformation spreading across social media regarding child exploitation, I developed a campaign for Thorn to combat it. This required heavy research, careful documentation, and executive buy-in on a strategic creative campaign based on data. The result of this social-first campaign, utilizing an omni-channel approach, was over 1M organic impressions.


Safer go-to-market

Drove all digital strategy and execution of the Safer go-to-market.

I drove all digital strategy and execution of the Safer go-to-market, a B2B product from Thorn.

  • Developed GTM strategy from scratch alongside a lean team of ~three people.

  • Gained buy-in from executives and stakeholders.

  • Managed freelancers and agencies to produce collateral, including conversion-optimized website, white papers, media briefs, blogs, product copy, and much more.

  • Secured client testimonials.

  • Managed tasklist and project timelines.

 

Sounds Local

Concepted and led development of the MapQuest web series, Sounds Local, which was a Webby Honoree in 2017. Acted as executive producer for the series, built series website and planned release event.

I acted as creator and executive producer for the MapQuest web series, Sounds Local, which was a Webby Honoree in 2017. I also built the series website and managed a large launch event.

Writing clips

Click here for clips from Classic Nerd, Thorn blogs, B2B content, ghostwriting examples, and more.

 

Resumé

Download my full general resumé here.